ABOUT ME: I am a passionate, strong, motivated, driven, and hard-working student and professional. I have acquired many skills during my years as a student and working in the professional world. Some of those skills include, time management, self-motivation, the ability to work under pressure or stress and creativity to name a few. I aspire to live a happy and meaningful life – I want to do good in my community through my work and in my personal life. My business concept for the dog daycare & pet resort is in line with my aspirations and would play a fulfilling role in my life.
SERVICES: My business would offer multiple services to dog owners. The main concept and service of the daycare & pet resort is to provide dogs with a kennel free stay to allow for comfortability and a fun atmosphere while the owners are away. The goal is to provide ultimate happiness for pets when they are away from home. I recognize this is not for every pet, so there will be an option for kenneling in spacious and private kennels to reduce stress and nervousness in the dogs. The daycare & resort would offer daycare and overnight stays for the pups. There will also be grooming services available at the resort.
CLIENTELE: The daycare & resort will not be for all dog owners or all dogs. The rates would be higher than that of a standard boarding facility, however the grooming services would be at a competitive rate. The daycare & resort will be offered to dogs of all sizes who meet the following requirements:
- friendly and get along well with other dogs. Temperament tests will be required prior to boarding or daycare for new pups. If dog fails temperament test, they will be turned away.
- Must be up to date on all vaccinations and on flea/heart worm medication.
- Must be spayed/neutered
There will be a private room for pups who meet the requirements above but would prefer some alone time in a spacious and comfortable kennel.
VALUE: Customers will pay more to allow their dog to have a fun and remain stress-free stay while they are away. Customers will value and appreciate the implemented measures to assure the best for their pups. Nothing is worse than going to pick your pup up from a boarding facility and then they run as fast as they can out the door. Owners will be willing to send their pup to a place that will care for their dogs in the same way that the owners do. This will be a facility that dogs are happy to come to and will be excited when they pull in the parking lot.
UNIQUENESS: The core competencies will be to manage the actions and behaviors of the dogs, provide a fun and safe atmosphere and most importantly provide impeccable care for the dogs. What sets this daycare & resort apart from others is the kennel free service, as most places kennel the dogs for a majority or all of the stay. This daycare & resort provides accommodation that others do not, a few examples are 24/7 staffing/care, pick up/drop off at all hours and the best care for the dogs.
All of the elements discussed above go together well and complement each other. All components of the business work together to create a successful daycare & resort. Without the minimum elements listed above, the business would not be as successful or safe for dog owners, customers and staff.
Lack of passion, motivation and the drive to operate a successful business has to be the main reason businesses fail. It's obvious that you love animals and if you are to create this business one day, from what I have read, you have that passion that could make this successful in an industry that's pretty picked over. I think you did a good job of identifying who you are, your service, your clientele, value and what makes you different than every other animal kennel. Nice post!
ReplyDeleteIts great for you to want to offer these services to others, since u may know how difficult it is to find proper care when going out of town. As a dog lover you want to also make sure other peoples dog are taking care of and thats s great quality as a business owner to be trusting in leaving their pets with you without any worry. Good job.
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